If that sentence just described your last month, this playbook was written for you.
This isn't a willpower problem. It's a wiring problem.
You rebuilt your entire pricing model at 1am because a random thought wouldn't let go — and it was genuinely better by morning. But the follow-up email from two weeks ago still isn't sent.
You can out-pitch anyone in the room when the energy is right. But on a flat Tuesday morning, you can't make yourself start the one thing that matters most.
You've been told to just make a system. You've built seventeen systems. They all worked great for about four days. The problem was never discipline — the systems weren't built for your brain.
Your best days are genuinely superhuman. Your worst days look like paralysis. Neither version is the whole picture — and you've never had a framework that accounts for both.
This isn't a system. It's a framework. Frameworks work because they're built around how you already operate — not how a neurotypical productivity coach thinks you should.
Eight weeks of structured frameworks — built to play to your strengths.
Take the free quiz, then find your type among the nine. Read for recognition, not diagnosis, and know your wiring before you try to build with it.
Every trait has a functional face and a dysfunctional one. Learn which is steering, and the one shift that moves it.
Sleep, nutrition, and movement protocols specific to ADHD founders, with weekly trackers. Your biology sets the ceiling.
One change per week, layered. Built to survive the week you fall off it, because you will.
Take the free Founder Brain Snapshot, then paste your result into ChatGPT or Claude using the prompt included in the playbook. Get a personalized analysis of exactly how your traits show up in your business.
The playbook covers all nine founder types in full.
Twelve ideas before breakfast. The discipline is choosing which one earns your resources.
Your best work is the opening burst. Someone else has to own the other ninety percent.
Always scanning wider than the task. The tradeoff is presence in the room.
You hand off fast and trust people to run. Some things needed you closer.
You love the whiteboard more than the spreadsheet. The tracking gets left to someone else.
Five conversations, three projects, two ideas, all moving. Until they all need you at once.
Time moves differently for you than for your calendar. The scaffolding is where you need support.
You bring intensity every room feeds off. Sitting still is a physical challenge.
You change direction the moment a better idea appears. Your team finds out when you decide.
The playbook scores your results to identify your dominant type — and exactly how it's showing up in your business.
I built this playbook because I've spent years living in two worlds that don't usually talk to each other: the classroom and the marketplace. As a 5× Inc. 5000 entrepreneur and professor at Syracuse University, I've built companies while managing my own ADHD brain in real time. This is what I wish I'd had twenty years ago.
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No. This is built for founders who recognize these traits in themselves — diagnosed or not. If this page feels familiar, it's for you.
Email us within 30 days and we'll refund every dollar. You risk nothing.
Most ADHD books are written for employees. This is written for entrepreneurs building real companies.
The playbook arrives in your inbox within minutes, straight from John. Over the following weeks you will receive a short series of emails with deeper tools to support your work through it.
The ADHD Founder Playbook. Nine founder types. A 30-day protocol. $17, delivered to your inbox.
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